Long-Form Video Is Not Dead. Your Brand Just Stopped Believing In It.

Long-Form Video Is Not Dead. Your Brand Just Stopped Believing In It.

Long-Form Video Is Not Dead. Your Brand Just Stopped Believing In It.Logan Mulligan
Published on: 21/09/2026

Short-form video isn't the right priority for every brand. Here's when long-form video content builds more trust, more giving, and more loyalty than a feed full of reels.

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Event Coverage vs. Branded Content: What Your Nonprofit Actually Needs (and When)

Event Coverage vs. Branded Content: What Your Nonprofit Actually Needs (and When)

Event Coverage vs. Branded Content: What Your Nonprofit Actually Needs (and When)Logan Mulligan
Published on: 24/08/2026

Event coverage and branded content solve different problems for nonprofits. Here's how to know which one your organization needs right now, and how to budget for both.

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How to Choose a Video Production Partner for Your Nonprofit: 6 Questions to Ask Before You Sign

How to Choose a Video Production Partner for Your Nonprofit: 6 Questions to Ask Before You Sign

How to Choose a Video Production Partner for Your Nonprofit: 6 Questions to Ask Before You SignLogan Mulligan
Published on: 19/08/2026

Not every video production company understands nonprofit storytelling. Here are 6 questions nonprofit EDs and marketing directors should ask before hiring a video partner.

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5 Signs Your Nonprofit Needs a Video Strategy, Not Just a Video

5 Signs Your Nonprofit Needs a Video Strategy, Not Just a Video

5 Signs Your Nonprofit Needs a Video Strategy, Not Just a VideoLogan Mulligan
Published on: 14/08/2026

A one-off video won't fix a broken donor funnel. Here are 5 signs your nonprofit needs a real video strategy, and what that actually looks like.

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